Greenwich Library | Business Programs http://www.greenwichlibrary.org http://www.greenwichlibrary.org/images/greenwichtree.jpg Greenwich Library http://www.greenwichlibrary.org Business Programs at Greenwich Library. en-us 60 Simple Steps for Starting Your Business/Session 1: Self-Assessment / Business <b>When:</b> Tuesday, September 15, 2015 - 6:00 PM - 8:30 PM<br><b>Where:</b> Greenwich Library at Meeting Room<br><br>This is a five session series led by successful business start-up entrepreneurs. Session I portrays the risk and reward of starting a business in today’s competitive marketplace. The traits and character of successful entrepreneurs will be discussed for the purpose of assessing one’s innate and acquired ability to start and manage a successful business. In addition, the session will focus on structuring a dynamic Business Plan, which is the heart of any successful business. Registration begins at 5:30 pm. http://ct.evanced.info/greenwich/lib/eventsignup.asp?ID=28498 Business http://ct.evanced.info/greenwich/lib/eventsignup.asp?ID=28498 Simple Steps for Starting Your Business/Session 2: Marketing Strategy & Researc <b>When:</b> Tuesday, September 22, 2015 - 6:00 PM - 8:30 PM<br><b>Where:</b> Greenwich Library at Meeting Room<br><br>This is a five session series led by successful business start-up entrepreneurs. Session II focuses on the importance of market research and planning to start-up and building a competitive and successful business enterprise. Emphasis will be on sound market positioning of a small business’s products or services within its target market that will enhance profitable sales and success. Registration begins at 5:30 pm. http://ct.evanced.info/greenwich/lib/eventsignup.asp?ID=28499 Business http://ct.evanced.info/greenwich/lib/eventsignup.asp?ID=28499 Simple Steps for Starting Your Business Series/Session 3: Online Marketing <b>When:</b> Tuesday, September 29, 2015 - 6:00 PM - 8:30 PM<br><b>Where:</b> Greenwich Library at Meeting Room<br><br> This is a five session series led by successful business start-up entrepreneurs. Session III portrays how a start-up business is able to execute successful marketing efforts constitutes the core of a presentation. The successful use of online-based marketing tools, including website positioning and key social media platforms, will be extensively discussed. Registration begins at 5:30 pm. http://ct.evanced.info/greenwich/lib/eventsignup.asp?ID=28500 Business http://ct.evanced.info/greenwich/lib/eventsignup.asp?ID=28500 Simple Steps for Starting Your Business/Session 4:Financial Reporting & Planning <b>When:</b> Tuesday, October 06, 2015 - 6:00 PM - 8:30 PM<br><b>Where:</b> Greenwich Library at Meeting Room<br><br>This is a five session series led by successful business start-up entrepreneurs. Session V reviews a business's key financial statements and walks the participants through the development of a comprehensive financial plan. The importance of understanding the key financial drivers of the business will be a center-piece of the discussion.http://ct.evanced.info/greenwich/lib/eventsignup.asp?ID=28501 Business http://ct.evanced.info/greenwich/lib/eventsignup.asp?ID=28501 How to secure Funding from Foundation <b>When:</b> Wednesday, October 07, 2015 - 9:30 AM - 12:30 PM<br><b>Where:</b> Greenwich Library at Meeting Room<br><br>Foundations are mysterious institutions to those unfamiliar with them. This workshop demystifies the process of securing foundation funding. It provides a thorough grounding in what foundations are all about, including how many there are, who runs them, trends in foundation giving and how to learn more about them. The workshop focuses on what motivates foundations to give and helps participant determine why a funder might or might not support their organization. http://ct.evanced.info/greenwich/lib/eventsignup.asp?ID=26533 Business http://ct.evanced.info/greenwich/lib/eventsignup.asp?ID=26533 Putting Your Professional Profile Together <b>When:</b> Wednesday, October 14, 2015 - 10:00 AM - 12:00 PM<br><b>Where:</b> Greenwich Library at Meeting Room<br><br>Preference will be given to registrants, walk-ins first come- time permitting. Now that you have created your online presence finish it off with a good head shot by professional photographer. Consider how you want to appear and come prepared to have your picture taken. Up to 3 digital files will be delivered by email to each attendee. There is not charge for this program.http://ct.evanced.info/greenwich/lib/eventsignup.asp?ID=29508 Computer Class http://ct.evanced.info/greenwich/lib/eventsignup.asp?ID=29508 Putting Your Professional Profile Together <b>When:</b> Wednesday, October 14, 2015 - 6:00 PM - 8:00 PM<br><b>Where:</b> Greenwich Library at Meeting Room<br><br>Preference will be given to registrants. Walk-ins first come- time permitting. Now that you have created your online presence finish it off with a good head shot by professional photographer. Consider how you want to appear and come prepared to have your picture taken. Up to 3 digital files will be delivered by email to each attendee. There is not charge for this program.http://ct.evanced.info/greenwich/lib/eventsignup.asp?ID=29509 Computer Class http://ct.evanced.info/greenwich/lib/eventsignup.asp?ID=29509 Simple Steps for Starting Your Business/Session 5:Funding Sources <b>When:</b> Thursday, October 15, 2015 - 6:00 PM - 8:30 PM<br><b>Where:</b> Greenwich Library at Meeting Room<br><br>This is a five session series led by successful business start-up entrepreneurs. Session VI learns how the funding structure required for start-up businesses today, including a presentation from lending sources specializing in start-up and small businesses. Includes discussion and Q&A with SCORE mentored, start-up business entrepreneurshttp://ct.evanced.info/greenwich/lib/eventsignup.asp?ID=28502 Business http://ct.evanced.info/greenwich/lib/eventsignup.asp?ID=28502 Search Engine Marketing Session 1 <b>When:</b> Tuesday, November 03, 2015 - 6:30 PM - 8:00 PM<br><b>Where:</b> Greenwich Library at Meeting Room<br><br>The first class will provide an overview of Search Engine Marketing and it's core components: Search Engine Optimization (SEO), Paid Search (Pay-per-Click/PPC), Local Search, Mobile and Social Search. http://ct.evanced.info/greenwich/lib/eventsignup.asp?ID=28510 Business http://ct.evanced.info/greenwich/lib/eventsignup.asp?ID=28510 Search Engine Marketing Session 2 <b>When:</b> Tuesday, November 17, 2015 - 6:30 PM - 8:00 PM<br><b>Where:</b> Greenwich Library at Meeting Room<br><br>While searchers typically prefer the Organic Search listings, Paid Search is what has driven the growth of Google. Also called PPC (Pay-per-Click) or CPC (Cost-per-Click), we'll take an in-depth tour of Google AdWords and learn how to effectively implement a Paid Search program.http://ct.evanced.info/greenwich/lib/eventsignup.asp?ID=28511 Business http://ct.evanced.info/greenwich/lib/eventsignup.asp?ID=28511 Search Engine Marketing Session 3 <b>When:</b> Tuesday, November 24, 2015 - 6:30 PM - 8:00 PM<br><b>Where:</b> Greenwich Library at Meeting Room<br><br>This class will review Local Search, which is now given prominence on the Search Engine Results Page (SERP) as search engines and directories have overtaken yellow pages as the preferred source for regional information. As a key marketing component for locally-focused businesses, we'll examine the many elements which can comprise an effective Local Search presence including Google Plus.http://ct.evanced.info/greenwich/lib/eventsignup.asp?ID=28512 Business http://ct.evanced.info/greenwich/lib/eventsignup.asp?ID=28512 Search Engine Marketing Session 4 <b>When:</b> Tuesday, December 08, 2015 - 6:30 PM - 8:00 PM<br><b>Where:</b> Greenwich Library at Meeting Room<br><br>The final class will show us how to pull everything together into a coherent, effective Search Marketing strategy. We'll also review the most important features and capabilities of Google Analytics and discuss how to leverage them to best serve your business objectives.http://ct.evanced.info/greenwich/lib/eventsignup.asp?ID=28513 Business http://ct.evanced.info/greenwich/lib/eventsignup.asp?ID=28513 How to Craft a Proposal to a Foundation <b>When:</b> Wednesday, January 27, 2016 - 9:30 AM - 12:30 PM<br><b>Where:</b> Greenwich Library at Meeting Room<br><br>Proposal writing is the single skill most sought- after by savvy nonprofit managers. On the one hand writing a grant proposal is quite simple and follows a basic formula. On the other hand, this may be your only chance to put the case for funding your organization in front of a foundation. So you want to be sure to do it right. This basic introduction provides invaluable tips on what your proposal narrative and budget should include, how to let your funder take the lead, and the best advice on writing and submission techniques. 3 hourshttp://ct.evanced.info/greenwich/lib/eventsignup.asp?ID=28924 Business http://ct.evanced.info/greenwich/lib/eventsignup.asp?ID=28924 Great Decisions <b>When:</b> Monday, February 22, 2016 - 6:00 PM - 9:00 PM<br><b>Where:</b> Greenwich Library at Cole Auditorium<br><br>Great Decisionshttp://ct.evanced.info/greenwich/lib/eventsignup.asp?ID=28480 Adult Programs http://ct.evanced.info/greenwich/lib/eventsignup.asp?ID=28480 Grants?How to Get Them and Then What? <b>When:</b> Wednesday, April 20, 2016 - 9:30 AM - 12:30 PM<br><b>Where:</b> Greenwich Library at Meeting Room<br><br>Grants—How to Get Them and Then What? – When money is tight, when experiencing a budget gap, when launching a new program area or expanding ones audience base, we often think: “Why not get a grant?” This workshop explores the ins and outs of grant seeking, providing some very specific advice about how to be successful at securing outside funding from foundations and corporations. Topics covered include: the various types of grants, what kinds of grants in which dollar amounts work best for different types of funders, and alternatives to cash grants. How to determine where grants fit in your overall funding scheme, and what to do when you actually receive a grant to ensure you are well positioned for the next grant are also addressed. 3 hours. http://ct.evanced.info/greenwich/lib/eventsignup.asp?ID=28925 Business http://ct.evanced.info/greenwich/lib/eventsignup.asp?ID=28925 Great Decisions <b>When:</b> Monday, April 25, 2016 - 6:00 PM - 9:00 PM<br><b>Where:</b> Greenwich Library at Cole Auditorium<br><br>Great Decisionshttp://ct.evanced.info/greenwich/lib/eventsignup.asp?ID=28481 Adult Programs http://ct.evanced.info/greenwich/lib/eventsignup.asp?ID=28481