Greenwich Library has six exciting business programs planned for April. Nonprofits can learn to develop individual donors and small businesses can learn more about integrating social media into their marketing plans and how to market their content. Later in the month, The World Affairs Forum will present an inside look at the global human trafficking industry as part of its Great Decisions Program in the Cole Auditorium.
Programs are held in the Library Meeting Room unless otherwise indicated.
Experienced librarians are available to help you navigate the Library's extensive databases, directories, investor information and nonprofit resources via email or in person.
Wednesday, April 8 from 9 a.m. to 12 p.m., Cultivate Your Individual Donor
For most nonprofits, individual donors are their bread and butter when it comes to raising funds. This workshop will help nonprofits enhance and improve the essential relationship with their donors. Aspects of the donor/recipient bond will be examined relative to prospects, casual donors, major supporters, board members, and lapsed donors. The full range of donor relations will be explored, with highly practical advice and interactive exercises incorporated to reinforce what is learned.
Monday, April 13 from 2-3:30 p.m., LinkedIn for Beginners: Part 1
This hands-on workshop explores the bare basics of setting up an account and using the basic functionality and settings. This class is for the person who struggles with technology basics and needs step-by-step support. Presented by Noelle Gross. Part 2 will be held on April 27. A Technology Training Center program.
Monday, April 13 from 6:30-8 p.m., Introduction to Social Media for Small Business
This workshop will review the primary social media channels used by small business for their online marketing efforts, and discuss how to decide which are right for you. This program is co-sponsored with the Technology Training Center and presented by Robert Clark, LucidPointe.com in the Meeting Room. *Rescheduled from March 5.
Wednesday, April 22 from 6:00-8:00 p.m., SCORE: Content Marketing
The profusion of digital channels has turned Content Marketing into a business in of itself. More than just creating content on the internet to promote a product or service, businesses are discovering there is value in the content itself. This workshop will focus on how to evaluate your existing content, how to craft & publish new content and how to ensure your content marketing will produce results for your business. Presenter, Deirdre Silberstein; Moderator, Jeff Seaver.
Thursday, April 23 at 6:30 p.m., Millennial Budget Guru Stefanie O'Connell
Greenwich High School grad Stefanie O'Connell, author of The Broke and Beautiful Life: Small Town Budget Big City Dreams, offers millennials accessible financial advice, budgeting and frugality tips. O'Connell will also share the secrets of her online and social media success. This author talk is part of the Money Smart Week initiative and will be held in the Library Meeting Room. This event is especially recommended for Greenwich parents and their boomerangs. A Technology Training Center program.
Monday, April 27 at 2 p.m., LinkedIn for Beginners: Part 2
In part 2 we'll continue to explore this critical professional platform and expand on the basic functionality as well as maneuvering within the site. Workshop attendees should already have a LinkedIn profile set up (though all are welcome, even without a profile). This workshop will be less hands-on than part 1 and more visual. Presented by Noelle Gross. A Technology Training Center program.
Monday, April 27 at 7 p.m., World Affairs Forum Great Decisions Program - Human Trafficking
Migration expert Joseph Chamie will present an inside look at human trafficking, the fastest growing criminal industry in the world, accounting for billions in international trade each year. Joseph Chamie is a former Director of the United Nations Population Division and of the New York Center for Migration Studies and editor of the International Migration Review. The program is open to all at no charge and will be held in the Library's Cole Auditorium.
Bloomberg Terminal Access
Patrons can sign up to use the Bloomberg Professional Service computer at the Main Reference Desk or sign up in advance by calling (203) 622-7910.
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